The coffee is called Reserve. It's "special" coffee, with a unique brewing system. But, at $4 per cup, can it succeed?
Remains to be seen how these cafes will ultimately fare, and if Starbucks can tap into that "coffee shop" feeling we all love yet is entirely missing from the now old news Starbucks on every corner.
And still, it's nearly double the cost of a coffee from my favorite, local coffee shop in D.C.